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Course Content
Session 2 – 16 July 2026 – website traffic analysis, Meta Pixel tracking
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Session 3 – 17 July 2026 – GA4 implementation and setup, account creation and property configuration
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Session 4 – 20 July 2026 – Accessing Google Merchandise Store demo account,
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Session 5 – 21 July 2026 – Google Analytics and Microsoft Clarity
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Google Ads
Session 1 – 22 July 2026 – Google Ads
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Session 2 – 23 July 2026 – Google Ads fundamentals, key performance indicators (KPIs), and bidding strategies
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Session 3 – 24 July 2026 – Digital marketing calculations
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Session 4 – 27 July 2026 – Google Search Ad
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