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Course Content
Session 2 – 16 July 2026 – website traffic analysis, Meta Pixel tracking
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Session 3 – 17 July 2026 – GA4 implementation and setup, account creation and property configuration
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Session 4 – 20 July 2026 – Accessing Google Merchandise Store demo account,
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Session 5 – 21 July 2026 – Google Analytics and Microsoft Clarity
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Google Ads
Session 1 – 22 July 2026 – Google Ads
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Session 2 – 23 July 2026 – Google Ads fundamentals, key performance indicators (KPIs), and bidding strategies
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Session 3 – 24 July 2026 – Digital marketing calculations
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Session 4 – 27 July 2026 – Google Search Ad
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Session 5 – 28 July 2026 – Google Search Ad
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Session 6 – 29 July 2026 – Bidding, Keywords Type
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Session 7 – 30 July 2026 – Ad group
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Session 8 – 31 July 2026 – Bidding
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Google Display Ad
Session 1 – 3 August 2026 – Google Display Ad and Targeting
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Session 2 – 4 August 2026 – Targeting
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Session 3 – 5 August 2026
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Session 4 – 6 August 2026 – Ai Connectors, Video Ad
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Session 5 – 7 August 2026
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Social Media Marketing - Creative Design
Session 1 – 10 August 2026 – Social Media Marketing & Creative Design
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Session 2 – 11 August 2026 – Canva
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Session 3 – 12 August 2026 – Canva
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